AUDIO: What is an ‘ecosystem’ anyway? (7 mins)

An ecosystem is perhaps the most useful element of scaling a business, but what exactly is it? From this snippet from The Entrepreneur Within audiobook, Mark Robert explains the types of ecosystems you need to tap into.

Ecosystem is concerned with creating and sustaining the conditions for success. And not just for this venture but for all those that follow. Create the Ecosystem, and the rest will be much, much easier.